
supercharging your
digital commerce
Launching a website is one thing. Driving sustainable growth is a different story entirely. As experienced DTC operators and digital strategists, our work helps you do both.
Ideally This is a digital commerce growth consultancy led by Nicole Gardner, an experienced brand leader and digital strategist that has spent the last 15 years growing brands primarily through digital channels. Known for both mastering the now and looking ahead to what is coming next, Gardner partners with brand leaders to level up their digital expertise and build out their digital capabilities through the lens of people, technology and tactics that drive results.
Rather than only solve the stated problems, we uncover and solve the unspoken ones.
Whether building your go to market plan or navigating a replatform for an enterprise brand or giving leadership an outside POV on their entire e-commerce experience, Ideally This delivers strategic, plus immediately actionable plans then supports you in bringing them to life. Our approach aims to ignite your DTC channels not just with new customers to acquire, but connecting your channels, platforms, and data to ensure the relationships and loyalty that perpetuates sustained revenue generation.
Because that’s how you grow. And while it may sound complex, getting started is pretty simple. It all begins with, ideally—this.
let’s GET STARTED.
Nicole


“Nicole and Ideally This are one of the finest agency partners that I’ve worked with in my career. During our engagement, Nicole became a member of our extended Digital family with an unsurpassed knowledge of the Digital Marketing and E-Commerce spaces. She was able to dive deep into every element of our business, presenting strategies that would best fit our unique brand model while ensuring best in practice disciplines to set a solid foundation for our business in the long term. ”
typical engagements
Brands work with Ideally This on a project, package, or retainer basis, across one or several of the following:
Digital Commerce Assessment
Enterprise Commerce Strategic Plan + Roadmap
Technology, Vendor & Agency Evaluation
Replatform Analysis, Strategy & Oversight
Go To Market Strategy
Digital Brand Positioning + Customer Insights
Commerce Innovations (3D/AR, Meta, AI) & Digital Transformation
Quarterly Planning Sessions
General Always-on Consulting + Advisory
Most partners begin with a digital commerce review/audit (established DTC channel), a go to market strategy (launching / pivoting), or a replatform strategy (need to modernize their platform).
Let's talk!
CONTACT NICOLE@IDEALLYTHIS.COM or fill out the form to the right.
